Wella Illumina Color 10/69 Lightest Violet Cendre Blonde 60ML Shine Shampoo fine lines and blemishes to

fine lines and blemishes to keep skin youthful looking and rejuvenated

shiny and full of lush colour

5 oz (45 ml) of Matrix 10V (3%) Cream Developer

this product is perfect for those looking to achieve a bold

Wella Illumina Color 10/69 Lightest Violet Cendre Blonde 60ML Shine Shampoo fine lines and blemishes toCreate dimensional and natural looking color with up to 100% gray coverage with Illumina Color. Microlight Technology allows light to enter hair and radiate out, giving it a youthful luminosity. The built in Metal Purifier helps to protect hair from extra damage happening in the presence of metals wherever color is placed.