Denim Branded: Jeanswear's Evolving Design Details | Schiffer Publishing longsleeve PEG-7 Glyceryl Cocoate

PEG-7 Glyceryl Cocoate

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Denim Branded: Jeanswear's Evolving Design Details | Schiffer Publishing longsleeve PEG-7 Glyceryl CocoateMost take for granted that a pair of jeans is not considered complete without patches, rivets, buttons, and other trims. The existence of such design elements is not questioned because they are seen as the standard. Williams book is exclusively dedicated to denim branding and deconstructs every element that goes into branding a pair of jeans. These elements are a jeans' identity, its source code, a marker from which to discover the jean provenance.